November 8, 2022 – CriticalPoint is pleased to announce that it served as exclusive financial advisor to Strata Information Group (“SIG”), a portfolio company of Fort Point Capital, LLC (“Fort Point”), on its acquisition of akaCRM, Inc. (“akaCRM”).
akaCRM, Inc. is a professional services firm that provides comprehensive services for Salesforce and the Salesforce App Cloud. The Company’s services focus on solutions that improve the results of the user’s relationships with constituent audiences including customers, partners, suppliers, and employees.
“We are very excited to welcome the akaCRM team to SIG,” said Michael Brofft, Fort Point’s Vice President. “The combined business creates a powerful combination that significantly bolsters SIG’s CRM practice and further diversifies the overall platform. Both companies share a strong commitment to the higher education space, and we look forward to offering Salesforce expertise and support to our customers. The CriticalPoint team has been a great partner in helping us execute our acquisition strategy. Their ability to identify suitable acquisition targets and efficiently convert them to actionable opportunities will continue to aid our strategic growth and expansion via acquisition.”
About Strata Information Group
Founded in 1987 and headquartered in San Diego, California, Strata Information Group is a best-in-class provider of IT managed services, implementation, and consulting services to higher education institutions. SIG has helped more than 500 colleges and universities to realize their full technological potential in the United States, Asia, and Europe. For more information, please visit www.sigcorp.com.
About Fort Point Capital
Based in Boston, Massachusetts, Fort Point Capital is a private equity firm that invests in lower middle market, business services companies in partnership with strong management teams. Fort Point Capital is currently investing from FPC Small Cap Fund II. To learn more, please visit fortpointcapital.com.
CriticalPoint served as the exclusive financial advisor to Fort Point Capital in connection with the transaction. The transaction demonstrates CriticalPoint’s expertise in middle market advisory and commitment to act as a trusted advisor with proven abilities to deliver for its clients.
If you would like more information about CriticalPoint or have questions regarding this transaction, please contact:
Joe Onwuegbusi
Managing Director
(424) 567-6182
[email protected]
About CriticalPoint Partners, LLC
Headquartered in Los Angeles, CriticalPoint is a leading full-service financial M&A firm that uniquely combines the best of investment banking, private capital, and valuation service offerings. CriticalPoint executes, sources, and invests in deals across a wide variety of industries for the traditionally underserved middle market. Since our founding in 2012, our mission has been to serve the needs of owners, entrepreneurs, management teams, and stakeholders with our experience, knowledge, and expert judgment, to help them realize their companies’ greatest potential. From our deep-rooted foundation in private equity and investment banking, and our devotion to deal origination and business development, combined with being entrepreneurs at heart, we believe we are differentiated and well positioned to help companies wherever they are in their life cycle.